Beeston Juniors FC scores ASDA cash

Asda section leader Steven Gatehouse presents a £100 cheque to Beeston Juniors FC

Asda Beeston has donated £100 to Beeston Juniors FC to support the growing community club.

The donation will help Beeston Juniors FC to invest in new kits, small goals and to set up a Saturday morning soccer school for five to seven-year-olds. The football club, which has four teams, with over 60 players, currently holds training sessions twice a week.

The cheque presentation is part of Asda’s ‘Chosen By You, Given By Us’ initiative, which is fits into the store’s wider Community Life Project. The programme is run by every Asda store in the UK, as part of its commitment to working with and supporting local communities.

The scheme provides local charities and organisations from within the Beeston area with the opportunity to win one of three two-monthly grants, as voted for by customers.

Beth Hague, chairperson at Beeston Juniors FC, said:

“We hope this will be the first step in building many partnerships with organisations in the community, opening up the club house to other groups. We would like to say a big thank you to the people of Beeston for their support.”

Two donations of £50 were also made to two other community causes – Cardinal Youth Club and Hugh Gaitskell Primary School.

As reported in our  ongoing ‘store wars’ coverage, Asda recently submitted a planning application to Leeds City Council to open a brand new, larger Asda store on the same site.

The proposed 20,000 sq ft store will create 140 new jobs for local people, bringing a major economic boost to the Beeston area and a wider selection of fresh food to local shoppers.

Tesco has plans for a store on an adjacent site.

For further information about the Asda proposal and Beeston community projects, or to register your views, please visit

3 Replies to “Beeston Juniors FC scores ASDA cash”

  1. Who wrote this article? Someone at South Leeds life or was it submitted? It sounds suspiciously like a PR piece to me.

  2. Hello Sam. Thanks for your comment. Someone at South Leeds Life wrote the piece, but you’re quite correct, it’s taken from a press release which was sent to us. Believe it or not, it’s actually quite heavily edited to remove some of the more blatant PR stuff.

    We don’t make it a policy of just regurgitating press releases and we ummed and ahhed over this one but we felt it important to include it as it’s part of an ongoing series of articles we’ve done on the Beeston-Tesco ‘store wars’ saga.

Comments are closed.